Client Discovery Questionnaire

Please fill out the form below in as much detail as possible to give us the best starting point. We’ll be in touch with a proposal once we’ve got all your details!

Business Name

Business Overview

Tell us a bit about your business - what you do, what your values are, how long you've been in business, and anything else you can think of - we want to get to know you!

Goals

What are you looking to achieve with your socials in the next month, quarter, or year?

Strategy

What are you currently doing for your socials - do you have someone creating content? Do you have someone managing your socials?

Target Audience

Who is your target demographic that you are trying to reach?

Social Channels

What social channels do you currently use? Are you looking to expand to any other channels at this stage?

Brand Image

How do you want your brand to be perceived on social media? Is there a specific tone or style?

Likes & Dislikes

Within your industry, do you see any other brands using content types and styles that you like? What do these look like? Any that you want to avoid?

Content Purpose

What do you want the content to achieve? Sales, brand awareness, engagement?

Improvements

Within your current social feeds, is there anything in particular that you would like to improve?

Outcomes

What does a successful outcome from working with Kaleido look like to you?

Timeline

Do you have a timeline for when you'd like to get started and to see results?

Requirements

Please list everything that you're looking for help with - photo, video, social graphics, social management (captions and scheduling posts).

Your Involvement

How involved do you want to be? Are you looking for us to come up with all the ideas for you to approve, or would you like to be more involved in the planning process?

Budget

What is your approximate budget for this project? Is this a one-off budget or on a monthly basis? We'll use this number to create a proposal that fits within your budget.